On May 20, 2026, Pays de Gex Entreprises organized the Go-To-Market Bootcamp.

specializing in business challenges, financing, and go-to-market development, this event was dedicated to sharing experiences and helping the supported startups take action. This bootcamp enabled participating companies to engage with experts, challenge their go-to-market strategies, and map out their next steps for growth.

Organized in a format that combines group work with personalized support, the bootcamp featured flash pitches by the startups, small-group workshops, and one-on-one sessions with experts.

The companies were able to present their projects, test their business assumptions, and work on their go-to-market challenges. The goal was to enable participants to define their business priorities, identify their growth drivers, and structure their next steps. Ahead of the event, each startup had prepared a working document related to its Go-To-Market strategy as well as a specific objective to achieve during the day.

At the end of the bootcamp, the participating companies left with an operational roadmap for the next six months as well as specific actions to implement.

A big thank you to all the participants for this enriching day.